The Association of Southeast Asian Nations (ASEAN) and the United Nations World Tourism Organization (UNWTO) have signed a Memorandum of Understanding (MoU) to foster sustainable tourism across the region. The agreement, announced in a recent press release, outlines a framework for technical cooperation aimed at strengthening tourism competitiveness, building capacity, and promoting sustainability.
This partnership comes at a critical time as the global tourism industry continues to recover from the impacts of the pandemic. Through this collaboration, ASEAN member states will gain access to resources and expertise to enhance their tourism sectors while adopting sustainable practices.
The MoU emphasizes equipping ASEAN countries with the tools needed to boost the resilience of their tourism industries, making them more adaptable to future challenges. It also highlights the importance of sustainability as a key driver for economic growth and environmental preservation in the region.
By working together, ASEAN and the UN aim to create a roadmap for long-term success, ensuring that tourism continues to play a vital role in the region’s development.
