Despite the cancellation ofITB Berlinthis year, ITB is offering digital services 365 days a year by launching itb.com (www.bit.ly/2IkpHrB). The World’s Leading Travel Trade Show is establishing a completely new networking platform for the world’s travel industry.
This global website spans a bridge between real-life meetings and digital networking, and features innovative tools for business, networking and exclusive content. itb.com is online now and open to everyone – An English-language 365-day platform for networking and content – ITB Virtual Convention from 5 to 11 March 2020 with more than 20 exclusive live streams and videos on demand.
”In these very difficult times the tourism industry needs ITB more than ever“, said Dr. Martin Buck, Senior Vice President, Travel+Logistics, Messe Berlin GmbH. That is why, at the forward-looking events of the ITB Virtual Convention, leading speakers from ITB will be discussing how the world’s travel industry can harness intelligent strategies to make sure it remains future-proof even in a challenging environment. In the wake of the latest developments, discussions on how the industry can deal with the coronavirus will play a key role. Between 5 and 11 March 2020 viewers can follow more than 20 exclusive live streams and videos in English and German, some in real time, some time-shifted, on itb.com. Afterwards, they will be made available as videos on demand.
The AI-based Travel Network is a self-teaching system which continually offers users relevant travel industry contact information. All registered attendees at ITB Berlin 2020 may access the Travel Network, i.e. trade visitors, convention participants, exhibitors and representatives of the media who have acquired a personalized ticket from the ITB ticket shop. Those who had not previously planned to visit the show in Berlin can also register now. Travel Network users can set up a profile, match interests, be contacted and can network. They can also follow other users, exchange contact details, chat and set up appointments. ‘Virtual rooms’ are being made available online where users can hold meetings which they had scheduled prior to ITB Berlin 2020. A video link enables face-to-face meetings – it is also possible to communicate via an audio link only.
”By launching this new website we are establishing a key platform and travel network which has no parallel and which can be made use of in every market around the world. The aim is to ensure business, content and networking availability 365 days a year. We also want to provide easy access for newcomers to the industry. This underscores our year-round leading international standing in terms of the market and opinions and consolidates the position of our USPs, contacts and content“, Dr. Martin Buck added.
