Goa Tourism and PATA India Chapter Announces First Ever Roadshow 2023 Across Europe

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The Goa Tourism Department, in partnership with Pacific Asia Travel Association (PATA) India Chapter, is organizing its first-ever Roadshow across Europe. The roadshow will start on April 18th from Frankfurt, Zurich on April 20th, Vienna on April 24th, and will end in Paris on April 26th.

Hon’ble Minister for Tourism, IT & EC and Printing & Stationery, Government of Goa, Shri Rohan Khaunte will lead the roadshow together with Shri Sanjeev Ahuja lAS, Secretary Tourism, Shri Pravimal Abhishek IAS, Director of Tourism, and the industry partners (sellers) which comprise registered tour operators, travel agents, hotels/resorts, airlines, and others.
Apart from its objective to ensure that Goa stands out as one of the best tourist destinations worldwide, the roadshow will also provide a platform for Goa to steer its tourism sector to greater heights.

The department also intends to position the state as a safe and all-around tourist destination by showcasing a wide range of ongoing tourism offerings such as offbeat, eco-tourism, sustainable, and hinterland tourism.

A major highlight will be the potential B2B meeting that Government officials and sellers from Goa will hold with buyers from Europe that comprise industry experts and vendors from European markets.

The department will also focus on exhibiting the growing popularity of Goa’s Hinterland Tourism worldwide, such as Nature Hikes, Bike Rides, Heritage Trails, and Sightseeing Tours through the serene villages, forests, and waterfalls of Goa.


Hon’ble Minister for Tourism, IT & EC and Printing & Stationery, Goa, Shri Rohan Khaunte said, “These roadshows are important networking events that enable us to showcase the diverse culture and heritage of our state. Stakeholders from Goa’s tourism industry, as part of the roadshow, will obtain exclusive access to the businesses that will be visiting the multi-city event.”

In the past, Goa has seen an increase in inbound tourists from European countries. Since 2017, nearly 1,30,600 tourists from the respective four countries have visited Goa. Commenting on the same, Shri. Runeep Sangha, Executive Director at PATA India Chapter said, “We feel proud and privileged to have partnered with the Department of Goa Tourism for their upcoming Roadshows across Europe. We aim to provide an engaging networking platform to showcase Goa and its unique history, rich culture, and updated tourism portfolio to gain new business scope for the tourism industry