GRT Hotels & Resorts is making significant strides in India’s hospitality sector by promoting inclusive leadership and forward-thinking strategies. As part of its flagship initiative, “GReaT Conversations,” the hotel group recently hosted an all-women panel under the theme “Navigating Tomorrow: Leaders in Conversations.” The event brought together prominent female experts from the travel and hospitality industry to discuss emerging trends and the evolving needs of modern travellers in India.
The panel highlighted the growing prominence of experiential travel, with guests increasingly seeking immersive and meaningful experiences beyond traditional sightseeing. Modern travellers, particularly from India, are prioritizing personal enrichment through wellness, cultural engagement, adventure, and sustainability over material luxuries. This trend is prompting hotels and resorts to rethink their services and offer unique, memorable experiences that resonate with guest values.
Sustainability emerged as another central topic during the discussions. With a rising number of environmentally conscious travellers, hospitality brands are adopting green practices such as energy-efficient facilities, waste reduction initiatives, and sustainable sourcing. The Indian government is supporting this shift through incentives for eco-friendly practices, helping the sector align with the growing global focus on responsible tourism.
Technology also plays a critical role in shaping the hospitality landscape. The panel emphasized how digital tools—from online booking platforms and social media to smart room features and contactless check-ins—enable personalised services and influence guest behaviour. Hotels leveraging technology effectively are better positioned to attract tech-savvy travellers and enhance their overall experience.
GRT Hotels’ initiative underscores the importance of diversity and inclusion in leadership roles within the hospitality sector. Historically male-dominated, the industry is increasingly recognizing the value of diverse perspectives in driving innovation and improving guest services. By providing a platform for women leaders, GRT Hotels reinforces the role of inclusivity in strategic decision-making and industry evolution.
The event also coincides with a robust recovery in India’s tourism sector post-pandemic. With domestic tourism surging and international arrivals rising, the hospitality industry is witnessing renewed growth. According to the World Travel & Tourism Council, India’s travel and tourism sector is expected to make significant contributions to the country’s GDP in the coming years.
Through initiatives like “GReaT Conversations,” GRT Hotels is positioning itself at the forefront of the sector, emphasizing sustainability, experiential travel, and innovative guest experiences. By championing diversity and adapting to changing traveller expectations, the company is helping shape the future of Indian tourism.
