Interview with Mr. Manuj Ralhan, General Manager, JECC- Managed by Accor & Novotel Jaipur Convention Centre

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Q.1. Mr. Manuj Ralhan, how do you plan to leverage the remarkable success of IIFA 2025 to position JECC- Managed by Accor as a preferred destination for future international events?

Ans- Hosting IIFA 2025 at JECC- Managed by Accor was a landmark achievement that showcased our capability to deliver global-scale events with finesse. To leverage this success, we’re actively positioning JECC as a preferred destination through targeted outreach and strategic storytelling. We are participating in leading international and domestic trade fairs such as IMEX Frankfurt, ITB Asia & India, IAC, IEIA, Exhibition Excellence Awards, and others to promote this milestone, using IIFA as a powerful case study of what’s possible here. This effort is supported by collaborations with tourism boards and industry partners to highlight Jaipur as a dynamic blend of heritage and modern infrastructure—ideal for hosting world-class events. The global media attention and economic ripple effect of IIFA give us a compelling platform to attract more international award shows, conventions, and entertainment events.

Q.2. Mr. Manuj Ralhan, how have landmark concerts by artists like Diljit Dosanjh, Arijit Singh, Yo Yo Honey Singh, and Alan Walker at JECC – Managed by Accor – strengthened its position as a premier entertainment venue and propelled its growth?

Ans- The landmark concerts by Diljit Dosanjh, Arijit Singh, Yo Yo Honey Singh, and Alan Walker have significantly strengthened JECC’s position as one of India’s premier entertainment venues. These large-scale events demonstrated our ability to deliver seamless, high-quality experiences for massive audiences, supported by robust infrastructure, strong security, and expert coordination. Beyond entertainment, these concerts have helped drive concert tourism in Jaipur. We work closely with the state government to promote Jaipur as a key destination for global music tours and live events. This collaboration has not only boosted JECC’s credibility in the events industry but also contributed to the city’s economic growth by supporting local tourism, hospitality, and businesses. It’s a strong step in positioning Jaipur on the global entertainment map.