ITB India 2025: “The Business of Experience” to Take Centre Stage in Mumbai

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Mumbai is gearing up to host one of the most anticipated travel trade events of the year- ITB India 2025, scheduled from 2nd to 4th September 2025 at the prestigious Jio World Convention Centre. Organised by Messe Berlin Asia Pacific, this international B2B exhibition will bring together key players from across the travel, tourism, MICE, and tech industries under one roof.

Co-located with MICE Show India and Travel Tech India, the event aims to provide a holistic experience for stakeholders from every segment of the travel ecosystem. With over 400 exhibitors expected and a strong presence from national tourism boards, corporate travel firms, destination marketers, and hospitality chains, ITB India will be a powerful showcase of global trends and local insights.

This year’s theme, “The Business of Experience: Curated Travel for Targeted Growth,” puts the spotlight on personalised, immersive travel. The event will explore how curated offerings from wellness and culinary experiences to adventure, heritage, and film tourism are driving the next phase of travel demand across India and beyond.

More than 600 pre-qualified buyers are set to attend, representing Tier-1 to Tier-3 cities. With over 8,000 participants anticipated, the event will use a digital matchmaking platform to facilitate thousands of one-on-one business meetings. These structured B2B appointments are designed to help exhibitors connect with decision-makers looking for destination partnerships, product sourcing, and tech solutions.

The three-day exhibition will also host over 80 conference sessions, featuring insights from more than 120 speakers. These sessions will cover topics such as digital transformation, traveller behaviour, AI in travel, sustainable tourism, and the evolution of influencer marketing in travel branding.

A dedicated Experience Networking Lounge and specialised zones will immerse attendees in destination previews, live demos, and tech showcases. From virtual-reality tours to curated food and cultural experiences, the event aims to turn ideas into action for professionals navigating a fast-changing industry.MICE Show India will focus on business events, incentive travel, and large-scale meetings, while Travel Tech India will highlight the digital solutions revolutionising bookings, customer engagement, and operational efficiency in the travel space.

Adding to the excitement is the exclusive Gala Dinner, which will bring together top-level executives, government tourism officials, and global stakeholders for an evening of networking and deal-making in an informal setting.India’s outbound and domestic travel markets are projected to grow exponentially, with outbound travel alone expected to surpass 80 million annual travellers in the coming years. With that backdrop, ITB India 2025 aims to become a cornerstone in this growth story- positioning itself as a must-attend event for those ready to shape the future of travel.