Los Angeles Tourism & Convention Board (LA Tourism) launches Market Research Expedition in India

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The Los Angeles Tourism and Convention Board (LA Tourism) took its quest for deeper insights into the world of Indian travel to five booming secondary cities across the subcontinent. Ahmedabad, Hyderabad, Bengaluru, Chennai, and Chandigarh were among the cities under consideration. LA Tourism put together an incredible team to lead this fascinating experience. Mr. Don Skeoch, Chief Marketing Officer, and Ms. Gina Triglia, Director of Tourism Insights, were among those on the panel. Ms. Seema Kadam, Regional Director, and Ms. Lakshmi Hariharan, Manager of Global Communications, both based in India, joined them. Throughout their trip, the LA Tourism team met with major trade partners from Ahmedabad, Chennai, and Chandigarh to shed light on the remarkable changes and impending events that the City of Angels is slated to host, including the much-anticipated IPW 2024 and the grand finale – the Olympic and Paralympic Games in 2028.


“The potential growth in the influx of Indian tourists to Los Angeles is nothing short of remarkable, and we are thrilled to welcome a larger number of Indian visitors than ever before. The bond between Indians and Angelenos runs deep, from the magnetic connection between Bollywood and Hollywood to our shared passion for sports, culinary innovation, street food, arts, and culture,” stated Adam Burke, President, and CEO of the Los Angeles Tourism and Convention Board. As the year 2023 begins, Los Angeles finds itself at a historical a turning point, with several achievements marking its centennial. The renowned Hollywood Sign, Warner Bros. Studios, the Los Angeles Memorial Coliseum, and the Millennium Biltmore Hotel are all celebrating their 100th anniversaries. Furthermore, the city is preparing to welcome new attractions such as Destination Crenshaw, the largest public/private Black art initiative in the United States, and the Intuit Dome, the future home of the Los Angeles Clippers, which is planned to debut in 2024. Los Angeles is a metropolis that is always evolving, bursting with new ideas and infinite discoveries.