Saudia Group participated as a Strategic Sponsor in the fourth edition of the Hajj Conference and Exhibition 2025 from January 13 to 16, 2025 at the Jeddah Superdome organized by the Ministry of Hajj and Umrah in collaboration with the Pilgrim Experience Program and under the patronage of King Salman bin Abdulaziz Al Saud, the Custodian of the Two Holy Mosques. The event showcased the latest advancements by Saudia Group aimed at enhancing the pilgrim experience.
The Group’s pavilion highlighted key innovations and contributions from its three subsidiaries: Saudia Hajj and Umrah, flyadeal, and Saudi Ground Services (SGS). In the event, Saudia Group engaged with key stakeholders in the pilgrimage sector, fostering collaboration to improve the overall pilgrim experience.
The Hajj Conference and Exhibition 2025, themed “Toward Nusuk,” served as an active platform for innovation and cooperation, bringing together government bodies, private organizations, and non-profits with a common objective of enhancing the pilgrimage experience.
